Looks like someone didn't follow rule #5

In a faltering economy bombarded with dropping prices and HUGE sales, sometimes the only thing that will set you apart is to go back to your roots and return to a good ole fashioned customer centric marketing and sales approach. People really need to feel the love and support in these hard times, so be a good experience for your customers, not a name calling phone slamming pain in the #$%$!

To keep you on track, here are 7 rules to follow to help you achieve the results you are looking for:

1. We have a promise to our customers, not just a mission for ourselves.
2. Our website is welcoming and easy to navigate with relevant content and not just for show.
3. We bundle our services with our products creating a one stop shop effect.
4. The customer finds it easy to contact us, by whatever method is convenient.
5. Our telephone system is “customer-friendly” and not just cost-effective.
6. Our customer has one main contact who makes everything happen.
7. Our customer service gives the service the customer really wants.

I want to commend a few of our clients for really making these points a part of their business, particularity AO Reed & Velasquez Maintenance.